Aura is located on Rainey Street in Magherafelt. The type of company that Aura is, is a family run organisation. In 2000 it was opened by a man called Alistair Holmes who was the father. It has now been passed down to his daughter, Amy Holmes. So it was and still is a family run business which has been passed from generation to generation.

The type of business is that it is a small organisation that sells clothing and accessories. The types of products that Aura sells are clothing and accessories. The clothing that it sells is hoodys, jeans, tops, shoes and shorts. The types of accessories that the company sells is sunglasses, bags, purses, wallets, belts and hats.

The size of the company is that this shop has only got 1 branch in Magherafelt as it has only started up in the year 2000 and it is a family run business.